The workshop workshop
A one-day course that explains how to plan and run an effective workshop to get the best thinking out of attendees
Which is why I created this one-day session to show workshop organisers how to create more effective sessions that harness the brains in the room.
Because if a workshop doesn’t result in the output you were hoping for, something’s gone wrong somewhere along the line.
The workshop workshop
The purpose of a workshop is to harness the minds in the room to get to a better outcome. That may be for research, strategy, creative ideas or something else.
This session shows you how to do that.
We’ll look at how to define the output of a workshop, how to choose the right attendees, how to create the right exercises and how to judge the output.
You’ll learn frameworks and tools and techniques that will make a huge difference to your own workshops.
This session is as practical as it is informative. You’ll be putting your new skills into practice right away and you’ll end up with workable approaches you can start applying right away.
What You'll Learn
- The difference between good workshops and ineffective ones
- How to choose the right attendees
- How to get people working together more effectively
- Techniques to get ideas out of groups
- How to deliver an engaging workshop
- How to judge the output
How you'll benefit
- More effective workshops
- Happier workshop attendees
- More valuable output
- Techniques you can apply immediately
- The ability to find fresh opportunities
- A copy of ‘How To Get To Great Ideas’ for everyone
This workshop is designed for up to 12 attendees. That’s the best size for maximum benefits.
OTHER WAYS I CAN HELP YOU
If you’re serious about this opportunity, I can help you beyond the training course.
Here are more ways I can make an impact on your business.
Advising
I can work on a longer-term basis with agencies that are committed to elevating their creative skills. I advise on every aspect of the business that has an impact on people’s ability to have great ideas.
Workshops
I often get called upon to help companies run idea-generation sessions when they’re working on important projects or pitches. I’ve done this for PR and ad agencies. We always get a batch of good ideas.
Training
I have a number of other training sessions that can help your business. I teach strategy, presentation skills and how to manage teams for great ideas. Some agencies also ask me to train their clients.
Talks
Trusted by



and lots, lots more
ABOUT DAVE BIRSS
Each of these sessions is run by author and educator Dave Birss. Dave is a former advertising creative director who picked up lots of awards for his work during his years in the industry. Over the last few years, he’s been called on by a number of PR and advertising agencies – from independents to multinationals – to help them get more impactful ideas out of their teams.
Dave’s best known for teaching, speaking and writing books on creativity and innovation. But he also consults for companies to help them benefit from creative thinking..
Dave is a Visiting Professor at Kingston School of Art and has taught at universities from London to New York, Santiago to Singapore. He’s also developed a couple of courses for LinkedIn Learning. And he has another four in development which are due for release later in the year.
TRUSTED BY BIG BUSINESSES

BOOK YOUR ‘WORKSHOP WORKSHOP’ SESSION